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The son of Eddie Moon (David Essex), half brother of Michael Moon (Steve John Shepherd) and brother of Tyler Moon (Tony Discipline), his storylines have focused on the friendship between him and Tyler, and his relationships with Poppy Meadow (Rachel Bright), Jodie Gold (Kylie Babbington), Amira Masood (Preeya Kalidas) and Alice Branning (Jasmyn Banks).
In April 2012, Banks was cast as Alice Branning, daughter of established character Derek Branning (Jamie Foreman), in the BBC1 soap opera, EastEnders; she had been working in a bar when she received news of her casting.