Tel Aviv | Tel Aviv University | Geffen Records | Hapoel Tel Aviv F.C. | Hapoel Tel Aviv | Tel Aviv Museum of Art | David Geffen | Geffen | Maccabi Tel Aviv B.C. | Bnei Yehuda Tel Aviv F.C. | Yehonatan Geffen | Telefon Tel Aviv | Tel Aviv Performing Arts Center | Juval Aviv | Aviv Maayan | Tel Aviv Sourasky Medical Center | Tel Aviv Open | Tel aviv | Maxwell M. Geffen | Kim and Kelley Deal playing "Drivin' on 9," Zappa club, Tel Aviv | Hapo'el Tel Aviv | Hakoah Tel Aviv F.C. | David Geffen School of Medicine at UCLA | ''Avalanch'' (1990), Tel Aviv University |
Over the course of 2010 and early 2011, the two creative directors of Blackfield were split over two musical projects; Steven Wilson wrote and recorded his second solo studio album, Grace for Drowning, and as a result, Aviv Geffen would take more creative control over Blackfield's third studio album, Welcome to My DNA.
Some of Shemesh's biggest discoveries during his time in NMC were; HaYehudim, Aviv Geffen, Evyatar Banai, Taarovet Escot, Efrat Gosh and Yoni Bloch.
The exhibit featured nature shots, as well as photos of Aviv Geffen playing at the opening of MTV Israel and of Fergie of The Black Eyed Peas performing at Sultan’s Pool in Jerusalem.