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The former president of U.S. operations for Davidoff, a Swiss maker of luxury goods including premium Cuban cigars, praised Connecticut shade tobacco as "A nice Connecticut wrapper" and "…very silky, very fine. From a marketing point of view, it is considered at the moment to be one of the best tasting and looking wrappers available" in a Cigar Aficionado article on why the world's best cigars use Connecticut tobacco wrapper leaves.
Some Cuban cigar brands (like Montecristo and Romeo y Julieta) are named after the famous books of Alexandre Dumas and William Shakespeare, which were among the favorite books of cigar rollers at that time.