Street & Smith countered by issuing a smaller format weekly with muted colors Such titles as New Nick Carter Weekly (continuing the original black and white Nick Carter Library), Tip-Top Weekly (introducing Frank Merriwell) and others were 7 x 10 with thirty-two pages of story, but the 8.5 x 11 Tousey format carried the day and Street & Smith, soon followed suit.
Promoted as "an ideal publication for American Youth," this magazine featured several fictional heroes but was mainly devoted to the ongoing adventures of student Frank Merriwell, who began at a fictional New England academy and then moved on to Yale.
Frank Sinatra | Frank Zappa | Frank Lloyd Wright | Frank Capra | Frank Gehry | L. Frank Baum | Frank Stella | Frank | Frank Herbert | Frank Wedekind | Anne Frank | Frank Loesser | Frank Langella | Frank Whittle | Frank Keating | Frank Lautenberg | Frank McCourt | Frank Vincent | Frank Evershed | Frank Bruno | Frank Thomas | Frank Rich | Frank Ocean | Frank Morgan | Frank Lampard | Frank Gifford | Barney Frank | Waldo Frank | Frank Urso | Frank Paschek |
Theodore White would write "to put Egil Krogh in charge of a secret police operation was equivalent to making Frank Merriwell chief executive of a KGB squad."