The company continues to have success with recent products such as a line of nonstick cookware called Orgreenic, the Olde Brooklyn Lantern, Who Knew Books, and Rabbit TV, a joint venture with William A. Mobley and FreeCast Inc.
In November 2012, FreeCast partnered with "As Seen on TV" guru A.J. Khubani and Telebrands Corp to develop Rabbit TV, a web-based guide to watching TV shows, movies, live events and more online.