In 2010, Erie Street Plaza, a small park and public space built on a former parking lot, opened on the southern edge of the neighborhood, near the confluence of the Milwaukee River and Kinnickinnic River.
The company is based at the Broadway Theatre Center, a building that it has owned since 1993, in Milwaukee's Historic Third Ward District.
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Located in the Historic Third Ward neighborhood, the plaza is connected to the Milwaukee Riverwalk and situated at the confluence of the Milwaukee River and Kinnickinnic River, just west of the entrance to the Milwaukee Harbor from Lake Michigan.
In recent years the city began to make strides in improving its economy, neighborhoods, and image, resulting in the revitalization of neighborhoods such as the Historic Third Ward, the East Side, and more recently, Bay View, along with attracting businesses to its downtown area.