In July 1998, CEO Mark Wattles announced Hollywood had purchased Reel.com "in a deal valued at $100 million", which included $30 million in cash to Reel's stockholders; Reel.com was to continue operating independently, and still led by its CEO Julie Wainwright.
After its start by Greg McLemore, the site and domain was purchased in early 1999 by leading venture capital firm Hummer Winblad and executive Julie Wainwright.
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The Pets.com management stayed during the liquidation and CEO Julie Wainwright received $235,000 in severance on top of a $225,000 "retention payment" while overseeing the closure.
Rufus Wainwright | Julie Andrews | Loudon Wainwright III | Julie London | Julie Christie | Martha Wainwright | Julie Newmar | Julie Harris | Julie Walters | Julie Wilson | Julie Miller | Julie | To Wong Foo, Thanks for Everything! Julie Newmar | Julie Lee | Alfred Wainwright | Julie Felix | Julie Hesmondhalgh | Julie Bowen | Ford v. Wainwright | Julie Monroe | Julie Gore | Julie Doucet | Julie Cox | Julie Christmas | Julie Ault | Julie Adams | Fort Wainwright | Wainwright, Alaska | Wainwright | Rob Wainwright |