Sportswriter Walter S. Trumbull of the The New York Sun suggested that the Michigan Aggies, Washington & Jefferson, Chicago University, and Notre Dame were the new "Big 4 of College Football" instead of the traditional grouping of Princeton, Yale, Harvard, and Penn.
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In college football, the Michigan State Spartans football team wore alternate jerseys featuring the phrase in their 2011 rivalry game with the Michigan Wolverines.