Beginning on February 1, 2011; WPAY, along with its sister station WPFB-FM 105.9 in Middletown, Ohio, began simulcasting the signal of Northern Kentucky University-owned WNKU.
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Born in Corbin, Kentucky, Reeves received a B.A. from Eastern Kentucky University in 1978 and a J.D. from Northern Kentucky University, Salmon P. Chase College of Law in 1981.
He received the Meeker Award from Ottawa University in Ottawa, Kansas, in 1997; and the Lincoln Award from Northern Kentucky University in 1998, which said, "This award represents a commitment to service, fidelity to noble causes and sense of turning challenges into opportunities."