In September 1983, after playing "Old Time Rock and Roll" by Bob Seger for 48 hours straight, they launched a new format, "Twenty Years of Rock and Roll" as classic hits "K-JO 104".
The station signed on April 8, 1994 as WXXW, though it did not formally launch its initial format, a blend of hot talk and oldies, until April 11 (in the interim, the station stunted by continuously playing "Old Time Rock and Roll").
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The 1989 Connie Francis album Where the Hits Are, a Malaco release composed mostly of new versions of Francis' own hits, featured her version of "Misty Blue" as well as "Old Time Rock 'N' Roll" and "Torn Between Two Lovers" which like "Misty Blue" were hits recorded at Muscle Shoals, where Where the Hits Are was recorded.
The first song played on 94.1 KQK was Bob Seger's "Old Time Rock and Roll." The station plays music from the 1960s, 1970s, and early 1980s.