Blair, in conjunction with Peter Mandelson, Gordon Brown and Alastair Campbell, created the New Labour ethos by embracing many aspects of Thatcherite beliefs into Labour as the "Third Way".
He was considered to be on the left-wing of the NDP, and opposed the party's drift toward the "Third Way" socialism favoured by Tony Blair.
This led to the splintering of the various groups, with radical political soldiers such as a young Nick Griffin forming the Third Way group, and traditionalists creating the Flag Group.
Anthony Giddens, the former Director of the LSE, stands as the creator of the "Third Way" followed by both Tony Blair (who unveiled the Fabian Window at LSE in 2005) and Bill Clinton.
While the Ordoliberal idea of a social market is similar to that of the third way social democracy advocated by the likes of the New Labour government (especially during the Premiership of Tony Blair), there are a few key differences.
Stoffer is a populist and has been an advocate of Third Way policies championed by Tony Blair.
Romanow later quipped that he was a supporter of Tony Blair's Third Way concept before it even existed, and there were many who doubted the party's continued commitment to social democracy.