In March 2013, Thurlow appeared in an episode of Who Do You Think You Are, in which the comedian John Bishop traced his great-great grandfather to the city of Chichester.
In a episode of the BBC's Who Do You Think You Are, Top Gear television presenter, Jeremy Clarkson, found out that he was the great, great, great, great grandson of John Kilner.
Numerous images in print media have been made with a celebrity mimicking the pose, notably David Frost and a pop single cover of the Spice Girls.
The first episode of the second season of Who Do You Think You Are? featured Vannessa Williams' search for her ancestor David Carll, and visited several of the battle sites where the 26th Regiment fought.
In a 2007 episode of the BBC genealogical documentary series Who Do You Think You Are?, Carol Vorderman researched her great grandfather Adolphe.
It was featured in Episode 3 of the TV series Who Do You Think You Are?, the subject of which was Lisa Kudrow, in which she discovered what happened to the Jews who lived in Ilya during WWII (one of whom was her great grandmother).
He was an historical expert on Who Do You Think You Are? where he helped explain to Davina McCall about the role her Grandfather played in the Dreyfus Affair.
The BBC programme Who Do You Think You Are? broadcast on 24 September 2008, in which model Jodie Kidd traced her ancestors (Hodge was her great-grandfather), suggested that he may have bought his honour from David Lloyd George, part of the scandal that led to the Honours (Prevention of Abuses) Act 1925.
On BBC 1's Who Do You Think You Are?, broadcast in August 2010, it was revealed that Penry-Jones's maternal grandfather, William, had served with the Indian Army Medical Corps at the Battle of Monte Cassino and that his earlier ancestors had a long-standing connection with the Indian Army.
According to researchers on the American documentary series Who Do You Think You Are? (2011), he is the great-great-grandfather of recording artist and actress Vanessa L. Williams.