After the deaths of Richard Avedon, Helmut Newton, Francesco Scavullo and Herb Ritts, some of today's most famous fashion photographers are Patrick Demarchelier, Steven Meisel, Mario Testino, Peter Lindbergh and Annie Leibovitz.
Fashion photography echoes the influence of this suit in shoots that feature androgynous models with slicked-back hair in a mannish three-piece suit, a style that was first popularised in photographs by Helmut Newton.
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After World War I, during which he commanded the photographic division of the American Expeditionary Forces, he reverted to straight photography, gradually moving into fashion photography.
James Lebon (May 3, 1959 – December 22, 2008) was a British film and music video director who taught fashion photography at London College of Fashion.
In the 1990s Antoine Verglas introduced a new style of fashion photography when he captured models Stephanie Seymour, Naomi Campbell, Claudia Schiffer and Cindy Crawford in a series of intimate, documentary style photographs that ran in several international editions of Elle magazine.
Toni Frissell, an American photographer, known for her fashion photography, World War II photographs and portraits
Rasmus Mogensen (born 1974), Danish photographer, primarily beauty and fashion photography