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After publishing albums of comic strips such as Tendences d�biles (1979), Papiers Gras (1981), Aventures de Buddy et Flappo (1983), and Le clan cervelas (1986), he became a painter, sculptor, illustrator (of Fables de la Fontaine 1996), poster artist, furniture maker, carpet designer, jewelry designer, and watch designer, most notably for Swatch.
A passionate collector of poster art, during his lifetime he amassed a collection of 5000 posters composed by artists that included Henri Toulouse-Lautrec, Jules Chéret, Pierre Bonnard, Leonetto Cappiello, Eugène Grasset, Adolphe Léon Willette and Jules-Alexandre Grün.
Herbert Leupin (20 December 1916 in Beinwil am See – 21 September 1999 in Basel) was a Swiss graphic designer known primarily for his poster art.
With the rise of folk-rock, Vancouver played host to concerts from the Grateful Dead, Jefferson Airplane and the Steve Miller Band, with Masse contributing increasingly psychedelicized artwork for their appearances; in 1966, he travelled to San Francisco, with a revelatory journey to the Haight-Ashbury district as well as direct contact with the poster art of the Fillmore and the Family Dog exerting a profound influence on his own subsequent work.
He created the poster art for two Sidney Poitier movies, Uptown Saturday Night and Let's Do It Again, and for two Peter Sellers films, the 1963 film The Pink Panther and the 1974 Soft Beds, Hard Battles (a.k.a. Party for Hitler and Undercovers Hero).
The 2013 edition of the festival will take place from the 18th to the 31st of October, with poster art by Christiane Kubrick and an international jury: Lav Diaz, Sergei Loznitsa, Hans Weingartner, César Charlone, and Monique Gardenberg.