Around 1951, the Federal Trade Commission (FTC) investigated the corset and brassiere industry due to widespread abuses and illegalities in this industry.
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Playtex Girdle contemplated a co-operative advertising program and hired ACB to compile a retail newspaper advertising report of their own and competitive foundation garments.
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ACB's first research project was ordered in 1929 by the Colgate-Palmolive-Peet Company.
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