In 1921 Bayleys was acquired by Cussons Sons & Co, chaired by Alexander Tom Cussons.
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Born in Swinton, near Salford, Lancashire, England to Alexander Tom Cussons (1875–1951) and his wife Emily Jane Cussons (née Kidd, 1875–1957).
Thomas' commercial activities laid the foundations for his son Alex Cussons who would make Cussons into a multinational brand and manufacture the famous Cussons Imperial Leather soap.