In 1939, Anacin sponsored a daytime serial called Our Gal Sunday.
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Anacin is one of the earliest and best examples of a concerted television marketing campaign created for them in the late 1950s by Rosser Reeves of the Ted Bates ad agency.
In April 1963, she followed up with "Mother, Please! (I'd Rather Do It Myself)", a take-off on an Anacin television commercial of the day, but this reached No. 88.
John W. Culligan (November 22, 1916, Newark, New Jersey – December 11, 2004, Franklin Lakes, New Jersey) was an American business executive at American Home Products (now owned by Wyeth) makers of Advil, Anacin and Preparation H.
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