Invented by Austrian artist André Heller, the slogan was presented on November 19, 2002 in the FIFA Stadium Gelsenkirchen.
In the last years he worked behind the scenes of the music industry, where he realised numerous major projects like André Heller's 3 CD compendium "Ruf und Echo", the two triple platinum CDs of Christina Stürmer, the major label debut of Hans Platzgumer; he worked with Brian Eno, Stefan Sagmeister, Xavier Naidoo and many more.
The song, written by noted Austrian composer and producer Peter Wolf, is a ballad with influences from contemporary jazz and blues, whose lyrics, by actor, singer and poet André Heller, is about the hope of "peace in Jerusalem", bringing "sense against the nonsense".
In 2007 a new version of his Mechanical Theatre was commissioned for the Swarovski Kristallwelten (Crystal Worlds) theme park in Austria, which was conceived by André Heller and features work by famous modern artists.
Damenwahl- Berichte aus dem Labor, mit Beiträgen von André Heller, Elfriede Jelinek und Peter Weiermair, deutsch/englisch, Übersetzung von P. J. Blumenthal und Allison Brown, Wienand Verlag, Köln 2003.
André Previn | André Breton | Andre Agassi | André Malraux | Joseph Heller | District of Columbia v. Heller | André Derain | Victor André Cornil | Carl Andre | Andre Ward | Fabrizio De André | André the Giant | André Heller | André Gide | André-Gaston Prételat | André | Andre Norton | André Masséna | André Guignard | André Franquin | Andre Begemann | Peter Andre | Jerry Heller | Andre Williams | Andre Ware | André Leon Talley | André Le Nôtre | André Glucksmann | André Charlot | Ágnes Heller |