Avocet was headed by David Tait, OBE, the former head of Virgin Atlantic Airways, in the role of Chief Executive Officer, and Mark Biagetti, a senior executive from Pratt & Whitney and McDonnell Douglas, as Chief Operating Officer.
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The ProJet had a long list of well-known supporters and investors, including football legend Joe Montana, who was a member of Avocet's board of directors and one of the first customers of the ProJet.