Hefty was one of the brands (along with Kordite and Baggies) named in a complaint brought against Mobil by the United States Federal Trade Commission in 1992, regarding claims made by the company in advertisements and packaging, which allegedly led consumers to believe that the bags were more biodegradable than other brands of bag, despite a lack of evidence to support this claim nor presentation of a specific definition for the term.
He then left Portman Road in February 1987 and spent the rest of the season in the Second Division with West Bromwich Albion, playing 14 league games for Ron Saunders's "Baggies".
Briggs began his career with West Bromwich Albion, joining them on leaving Sedgley's Dormston School in the summer of 1998 and making six appearances for the Baggies before moving to Danish football for 2 seasons with Herfølge in 2003.
In a feat revered as 'Tchoyi Story 3' by Baggies fans (referencing the film Toy Story 3) he scored a hat-trick against Newcastle United at St. James' Park on the last day of the 2010–11 season, rescuing a point after being down 3–0 early into the second half.