From 2000 to 2005 he worked on the show La domenica del villaggio with Mara Carfagna, who in May 2008 was appointed Minister for Equal Opportunity in the fourth cabinet of Prime Minister Silvio Berlusconi.
In May 2008, after returning to the Chamber of Deputies, Martini was appointed Under-Secretary of Labour and Health in Berlusconi IV Cabinet.
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The party was founded on 9 December 2010 by three deputies coming from centre-left parties and headed to support the centre-right government led by Silvio Berlusconi: Massimo Calearo (ex-PD and ex-ApI), Bruno Cesario (ex-PD and ex-ApI) and Domenico Scilipoti (ex-IdV).