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unusual facts about Boston Consulting Group's Advantage Matrix


Boston Consulting Group's Advantage Matrix

In essence, the former category covers the approach described in the more popular growth-share matrix, while the latter represents the approach (described by Michael Porter) of differentiating products so that they do not compete head-on with their competitors.


Carl Woebcken

Before operating in Babelsberg, Charlie Woebcken worked as a management consultant at The Boston Consulting Group and subsequently in the management board of the Roland Berger & Partner consultancy.

Claus Dierksmeier

Claus Dierksmeier also works as a strategy consultant for politics and CSR and has served inter alia the Strategy Institute of the Boston Consulting Group.

Coast to Coast Tickets

In 2005, the company grew again when Jason Randall (formerly of the Boston Consulting Group, Goldman Sachs and Deloitte & Touche) left his position as Director of Brand Marketing at Maritz Inc. to join Coast to Coast as CEO.

Guggenheim Helsinki Plan

Helsinki mayor Jussi Pajunen and deputy mayor Hannu Penttilä favored the original proposal, concluding that the museum would be an economic opportunity, based on the estimates of the Boston Consulting Group.

Hans-Paul Bürkner

Hans-Paul Bürkner (*1952 in Varel, Germany) is the former President and CEO of The Boston Consulting Group (2004-2012).

Maxim Kuzyuk

In 2007 Kuzyuk has accepted a proposal made by the Paris office of one of the world’s leading consulting corporations, Boston Consulting Group (BCG), and in 2010 Kuzyuk became the Director of the Moscow Office of BCG.

Michael J. Silverstein

The Boston Consulting Group

Miki Yamada

She attended business school at Columbia University and subsequently worked in the Cabinet Secretariat under Prime Minister Junichiro Koizumi, as a management consultant with Boston Consulting Group, and as a marketing executive for Hermès Japan.

Richard Koch

From 1976 to 1980, he worked as a consultant at The Boston Consulting Group, and at Bain & Company from 1980 to 1983, becoming a Partner in 1981.


see also