Bryanboy fans often send in photos of themselves in his signature pose—standing with hips thrust to one side and a handbag in an outstretched arm—or with handwritten signs declaring "I <3 Bryanboy"; celebrity participants have included Marc Jacobs, Tanya Dziahileva, Alexandra Agoston, and Rachel Clark.
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He has been featured on the panel of Cycle 19 America's Next Top Model, Season 19 as the social media correspondent.
In September 2010, Keiles was listed as #7 on Woman's Day magazine's list of the eight most influential bloggers under 21, behind fellow bloggers Bryanboy and Tavi Gevinson.
After his successful deal with Lane Crawford, in Fall/Winter 2009 Ton received the honor of gracing the front-row of a Dolce and Gabbana fashion show, along with fellow fashion bloggers Bryanboy, Garance Doré and Scott Schuman.
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