In 1929, the British company Chemico Works invented Brylcreem, which became the market leader among hair styling products in both the U.K. and the U.S. during the following decades.
In 2007 to 2008, he was a columnist for Faces, New Man and Oxygen magazines, as well as appearing on numerous television campaigns for Brylcreem, Head & Shoulders and print campaigns for Digi and Yahoo!, among others.
Famous brands from the "city of a thousand trades" include Bird's Custard, Typhoo Tea, the Birmingham Wire Gauge, Brylcreem, Chad Valley Toys, BSA, Bakelite, Cadburys chocolate, HP Sauce, Epsc and the MG Rover Group; although no Rover cars are set to be produced in the future, with Nanjing Automobile Group to focus on the MG cars.