The factory effort was headed up by Bud Moore, who fielded two cars in the 1970 season, and won the championship that year.
Bobby Allison won 13 races with this car driving for owner Bud Moore in the 1977 thru 1980 seasons even though the cars looked boxy and unaerodynamic.
The following years saw Wally jumping around to different rides including the #15 Hayes Modems Ford for Bud Moore in 1996, and the #46 First Union Chevrolet for Felix Sabates from 1997 through part of 1998.
Roger Moore | Michael Moore | Alan Moore | Henry Moore | Thurston Moore | Mandy Moore | Thomas Moore | Gary Moore | Demi Moore | The Mary Tyler Moore Show | Christy Moore | Dudley Moore | Patrick Moore | Mary Tyler Moore | Julianne Moore | Grace Moore | Peter Moore | Bud Collins | Bobby Moore | Ronald D. Moore | Marianne Moore | Moore | John Moore | John Moore-Brabazon, 1st Baron Brabazon of Tara | Henry W. Moore | Dora Mavor Moore Award | Clover Moore | Bud Wilkinson | Bud Spencer | Ralph Moore |
Willy T. Ribbs, noted road racer, was slated to drive an ex-Bud Moore Torino purchased by Will Cronkite in the 600 but was arrested for driving the wrong way up a one-way street; Cronkite hired local racer Dale Earnhardt to drive the car.