Moses also worked on a number of film musical scores including "Interview with a Vampire", "You've Got Mail", "Beauty and the Beast", and "Aladdin" as well as television commercials for Buick, Cheerios, and Mastercard.
Fisher Price and the General Mills brands Cheerios and Green Giant later pulled their advertising from the block by October 26, due to consumer reactions on social media.
"Morning Girl" was so popular at the time that the reference to Cheerios sparked interest from General Mills to arrange the song for Bobby Bloom as part of a promotion for a premium for a doll called Beautiful Dawn.
In fluid mechanics, the Cheerios effect is the tendency for small wettable floating objects to attract one another.
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Writing in the American Journal of Physics, Dominic Vella and L. Mahadevan of Harvard University discuss the cheerios effect and suggest that it may be useful in the study of self assembly of small structures.
Historically, Honey Nut Cheerios has participated in much the same promotional advertising as the original brand, while collaborating with the field of NASCAR and especially driver Bill Lester, in promoting healthy diets.