The Cheetos brand is commonly recognized by association with its mascot, an anthropomorphic cartoon cheetah named Chester Cheetah.
Cheetos |
Cheez Doodles are a cheese-flavored cheese puff produced by Wise Foods which are similar to Frito-Lay's Cheetos.
His voice can be heard as Chester Cheetah for Cheetos and most recently (2006) in the popular video games, as Dwayne from VCPR New World Order talk radio in Grand Theft Auto: Vice City Stories by Rockstar Games, and as Black Garius, the bad guy, in Neverwinter Nights 2, and as various characters in Red Dead Revolver.
They first saw national success in the Summer of 2012 when the video for their smash hit “Hot Cheetos and Takis,” went viral with over 7 million views, making it one of the hit songs of summer.