The twins were educated in the State Conservatory of Dokuz Eylül University in İzmir, and then attended the master classes of Lia Lantieri (1998), Katia Ricciarelli (2000), Dolora Zajick (2000–2003) and Plácido Domingo (2003–2004).
He went on to specialize in being a publicist for opera singers, helping shape and forward the careers of major stars like Lily Pons, Anna Moffo, Eleanor Steber, Jussi Björling, George London, Leonard Warren, Mirella Freni, Shirley Verrett, Cecilia Bartoli, Dolora Zajick, and Salvatore Licitra.