In non-BCS games, Kraft Foods took over as sponsor of the former Emerald Bowl at AT&T Park and renamed it the Kraft Fight Hunger Bowl, which will benefit food banks and Feeding America under a three-year contract.
Wednesday is also "Can-Do" day, when students bring in cans to benefit local charities such as the Second Harvest Food Bank.
In May 2007, it was featured on American Idol, named as a charity in the Idol Gives Back charity program.
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In August 2009, Columbia Records announced that all U.S. royalties from Bob Dylan's album Christmas in the Heart would be donated to Feeding America, in perpetuity.
In 1976 John left St. Mary’s Food Bank and established Second Harvest (now known as Feeding America).
As of July 2012, NAFD was discontinued and rolled into a new partnership with Feeding America.
North America | South America | Latin America | Confederate States of America | America | Boy Scouts of America | Good Morning America | Bank of America | Central America | United Way of America | Captain America | Voice of America | Miss America | All-America | America's Got Talent | America's Next Top Model | The Catholic University of America | America One | Socialist Party of America | Evangelical Lutheran Church in America | Copa América | America's Most Wanted | América de Cali | Writers Guild of America | Independent station (North America) | Motion Picture Association of America | God Bless America | Directors Guild of America | America's Cup | Justice Society of America |
On October 9, 2008, Hallmark Business Expressions launched a line of business holiday cards that benefit four national charities – Boys & Girls Clubs of America, Feeding America, March of Dimes, The Salvation Army and Americares.