Drullukalt received four stars out of a possible five in Fréttablaðið, the newspaper with the largest circulation in Iceland.
After the freely distributed (by home delivery) Fréttablaðið took the competition to a new level by starting a Monday edition, Morgunblaðið responded to the challenge and has since 2003 been published every day of the week, with varying amount of content reaching from 60 to 120 pages.