American President Lyndon B. Johnson had a soda fountain containing Fresca installed in the Oval Office.
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Fresca was made available in South Africa during the early 1990s with a series of colourful ads featuring Hakeem Kae-Kazim with the slogan, "Nothing tastes like Fresca."
He became known to television viewers in the cabaret show Videomusic, Aria Fresca, conducted by a young Carlo Conti.
Though lyric poetry prevailed at Frederick's (and later Manfredi's) court, it is at this time that we have an interesting exception in Rosa fresca aulentissima (transl: "Fresh very perfumed rose"), widely known as Contrasto and attributed to Cielo d'Alcamo (also known as Ciullu di Vincenzullu), about which modern critics have much exercised themselves.