AXA Equitable Life Insurance Company, formerly The Equitable Life Assurance Society of the United States, also known as The Equitable, was founded by Henry Baldwin Hyde in 1859.
Hyde sought to guarantee that his son James Hazen Hyde would continue the family’s control of the company after his death.
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Falsely accused through a media smear campaign initiated by board directors E. H. Harriman, Henry Clay Frick, J.P. Morgan, and company President James Waddel Alexander of charging the $200,000 party to his company, Hyde soon found himself drawn into a maelstrom of allegations of his corporate malfeasance.
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Five years later, at the pinnacle of social and financial success, he made one fatal miscalculation, and set in motion the first great Wall Street scandal of the twentieth century.
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On the last night of January 1905, James Hazen Hyde (vice president of Equitable from 1899 to 1905) gave one of the most fabulous costume balls of the Gilded Age.
James Hazen Hyde (1876–1959) was the son of Henry Baldwin Hyde, the founder of The Equitable Life Assurance Society of the United States.
Alexander became a patron of Henry Baldwin Hyde, who founded the Equitable Life Assurance Society in 1859.
His brother, Presbyterian minister James Waddel Alexander, had become the patron of Equitable founder Henry Baldwin Hyde, and many of the company's original directors were members of Rev. Alexander's Fifth Avenue Presbyterian Church.
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