On December 8, 2009, the Holiday Bowl committee announced a marketing campaign with fast food franchise Jack in the Box where Jack Box, the fictional Chairman and CEO of the company and star of its marketing campaigns, would be the Honorary Chairman of the game and the Grand Marshal of the Port of San Diego Big Bay Balloon Parade.
Jack Kerouac | Jack Nicholson | Jack Nicklaus | Jack the Ripper | Jack London | Jack Kemp | Jack Kirby | Jack Lemmon | Jack Black | Jack Abramoff | Jack Dempsey | Jack Benny | Jack White | Wolfman Jack | Union Jack | Jack White (musician) | Jack and the Beanstalk | Jack Johnson | Jack Charlton | Jack Palance | Jack Daniel's | Jack | Jack Paar | Jack Layton | Jack Straw | Jack Vance | Jack Bruce | Squawk Box | Jack Warden | Jack's Mannequin |