The race was sponsored by Jewson from 2005 to 2010 and run as the Jewson Novices' Handicap Chase on the third day of the Festival.
It occupies a previously industrial area, the site of a former Jewson branch.
Percy Jewson was Lord Mayor in 1934 and Liberal MP for Great Yarmouth during the Second World War.
The race was initially sponsored by Jewson and was established in 2011 as a new race at the Festival.
Jewson | Norman Jewson | Percy Jewson |