Jokikunnas experienced some questionable publicity when her insinuations about Pamela Anderson's breasts and hepatitis C while hosting Raumanmeren juhannus ("The Midsummer Festivals of Rauma") in 2007 – where Anderson was a VIP performer – caused a stir in Finnish tabloids.
Various traditional festivals are followed, including Hela (a festival celebrating the coming of spring and the new growing season), Juhannus or Ukon juhla (the midsummer festival), Kekri (a celebration of harvest and the ancestors) and Joulu, the winter solstice.