Besides Chris "Baby Chris" Lighty's Violator, in the late 1980s through 1990s, Red Alert Productions was the only major hip-hop management alternative to Russell Simmons' Rush Artist Management (which he despised) and Cold Chillin' Records' management division.
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Kool DJ Red Alert was recognized with a location on the Bronx Walk of Fame, a series of street signs recognizing people of note from the borough, alongside other notables such as Colin Powell, who have originated from the Bronx.
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Red, who is of Antiguan heritage, also had a small hip hop management company in the late 1980s called Red Alert Productions, which managed the careers of Native Tongues acts such as the Jungle Brothers, A Tribe Called Quest, and Monie Love.
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