Brent Hoberman, together with Martha Lane Fox, founded Lastminute.com in 1998, an online travel and gift business that floated at the peak of the dot-com bubble and managed to survive the subsequent burst of the bubble.
He is the father of entrepreneur Martha Lane Fox, who co-founded Lastminute.com, and Henry Lane Fox, CEO of The Browser website.
CEO of lastminute.com Ian McCaig and Martin Narey of Barnardos were among the Business and Charity Leaders backing the campaign