It was co-founded in 2008 by several entrepreneurs, among them Gilles Babinet, around an interactive music solution that enabled music fans to play with and modify songs.
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In October 2009, MXP4 and French DJ/producer David Guetta launched the first MXP4-powered iPhone app, that allowed users of the to remix his track When Love Takes Over on their iPhones.
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The company has worked with labels and artists including Motown, Britney Spears, Pink, Basement Jaxx, Bat For Lashes, Paramore, Pet Shop Boys and David Guetta to create interactive versions of their tracks.