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2 unusual facts about Maija Isola


Maija Isola

Lesley Jackson, in the aptly titled chapter Op, Pop, and Psychedelia in her textbook Twentieth Century Pattern Design, writes that "from Finland the exuberant all-conquering Marimekko burst on to the international scene" in the 1960s; she illustrates this with one pattern by Vuokko Nurmesniemi, and three by Isola – Lokki, Melooni, and inevitably Unikko.

Marion Hume, writing in Time Magazine, explains that Isola "was able to mastermind an astonishing range, from the intricate and folkloric Ananas (1962)—which remains one of the most popular prints for the home market—to the radically simple, dramatically enlarged, asymmetrical Unikko poppy (1964), originally in red and in blue, which may be one of the most widely recognized prints on earth.".



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