Mark Twain | Mark | Mark Wahlberg | Mark Knopfler | Mark Zuckerberg | Mark Rothko | Mark Antony | Mark the Evangelist | Gospel of Mark | Mark Ronson | Mark Spitz | Mark Foley | Mark Murphy (singer) | Mark Murphy | Mark McGwire | Mark Hamill | Deutsche Mark | Mark Taper Forum | Mark Millar | Mark Lewisohn | Mark Kermode | Mark Lanegan | Mark Waugh | Mark Rydell | Mark Goodson | Douglas Hurd | Mark Owen | Mark Mothersbaugh | Mark Medoff | Mark Heard |
The book shares techniques Slap used as a management consultant for major companies, specifically noting successful experiences with executives Mark Hurd, CEO of Hewlett-Packard, Karla Stephens-Tolstoy, then COO of Oksar Mobil (now Vodafone Czech Republic), and Jim Goodnight, CEO of SAS Institute among many others.