X-Nico

2 unusual facts about Mike Hayes


Mike Hayes

In his tenure as COO of SEGA Europe, he was credited for restoring SEGA's dominance in Europe by setting up the now-defunct Sega Racing Studio and acquiring video game studios Creative Assembly and Sports Interactive.

In June 2009, Mike Hayes replaced Simon Jeffery as President of Sega of America, becoming the head of all Western SEGA branches.



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