Promoting members in 2008 were AMD, Apple, ARM, Creative, Dell Inc, Ericsson, Freescale, Imagination Technologies Group plc, Intel, IBM, Motorola, Nokia, Nvidia Corporation, Samsung Electronics Co. Ltd, SK Telecom, Sony Computer Entertainment Inc and Texas Instruments.
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OpenMAX DL is the interface between physical hardware, such as digital signal processor (DSP) chips and CPUs, and software, like video codecs and 3D engines.