More than 40 elephants participate in "Ezhunnallippu" on the final day of Pooram.
There is a tradition known as 'Nercha' and 'Pooram' which is a symbol of unity among various religions in the area.
"Moorthiyaatom" on the eve of Pooram (Valiyaarattu) is the unique feature of this temple.
His mother was Pooram Nal Devi Amba Thampuratti while his father was Cheriyoor Mullapally Narayanan Namboothiri, Perinchelloor Gramam (Taliparamba) in Kannur District.
Although the more popular Thrissur Pooram can be accredited with bringing major changes to the conduct of Poorams in Kerala, the Peruvanam Pooram claims a rich history, and it has witnessed a lot of innovations/additions, some of which form the core of temple festivals in Kerala.The first performance of the Panchari melam is said to have been performed for the Pooram of Urakathamma Thiruvadi, at the Peruvanam Pooram.
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108 temples coming under the Peruvanam Kshetra sanketham, which extended from Bharathapuzha in the north to Periyar in the south, used to assemble at Arattupuzha Shastha temple which was the venue of the gala pooram gathering.
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The pooram has its highlight in the form of the four-hour Panchari melam starting at about 4am.
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The pooram consists of numerous Ezhunnallippu (Malayalam word which means taking out a temple deity atop a caparisoned elephant) with elephants totalling seven, to the accompaniment of traditional percussion ensembles like Panchari melam or Pandi melam.
The Pooram festival begins with the Karthika asterism and concludes with the Pooram asterism of the month of Meenam according to the Malayalam calendar (corresponding to the sun sign Pisces according to the Julian Calendar) to honour Kamadeva, the god of love.