X-Nico

4 unusual facts about Product bundling


Application software

Applications may be bundled with the computer and its system software or published separately, and can be coded as university projects.

BBC Atlas of the Natural World

The BBC Atlas of the Natural World is the title of two compilations (boxed sets) of DVDs consisting of eight separate nature documentary series produced by the BBC Natural History Unit between 1987 and 2005.

Children's programming on TBS/TNT

When launched in October 1992, the channel was only carried by 233 cable systems; however, the channel benefited from Product bundling|

Product bundling

Research by Yannis Bakos and Erik Brynjolfsson found that bundling was particularly effective for digital "information goods" with close to zero marginal cost, and could enable a bundler with an inferior collection of products to drive even superior quality goods out of the market place.



see also