Founded in 1997 and headquartered in Seattle, Washington, Pura Vida also provides profit sharing opportunities for nonprofit organizations such as Episcopal Relief and Development, Catholic Relief Services and Sojourners.
Produced by Shore 104 FM, it features VAMS members Jim Byrnes, sylvi macCormac and Rolf Kempf, joined by Ndidi Onukwulu, The Sojourners, Geoff Hicks, Wide Mouth Mason’s Shaun Verreault, Adaline, Daniel Wesley, Shane Turner and Jets Overhead in a cover of Bob Dylan’s I Shall Be Released.