In 1929 the company started a coastal express service between Bournemouth and Margate, joint with East Kent Road Car Company and Hants & Dorset in competition with an existing Royal Blue service.
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Often, organisations will focus on a particular much loved company or operator, such as SELNEC, Southdown Motor Services or Ribble Motor Services, or particular manufacturers such as AEC or Bristol Commercial Vehicles.
It acquired competitors in Plymouth (Traveller Coaches) and Portsmouth (Olympic Services), and made co-ordination agreements with Southdown and East Kent (between Margate and Bournemouth), Greyhound Motors (between London and Bristol), Western National (between London and Plymouth) and Southern National (between London and Paignton).