The foundation was Founding Sports Partner of the Sports Museum of America at 26 Broadway (which closed in February 2009).
Nearly 100 hall of fame athletes attended the opening, and speakers included Mayor Michael Bloomberg, Billie Jean King speaking on behalf of the Women's Sports Foundation, Tony Dorsett speaking on behalf of the Heisman Trophy and New York's Super Bowl winning quarterback, Eli Manning, as well as Mr. Schwalb, the museum's founder.
North America | South America | British Museum | Museum of Modern Art | Latin America | Confederate States of America | Metropolitan Museum of Art | America | Boy Scouts of America | Good Morning America | Sports Illustrated | American Museum of Natural History | Bank of America | Victoria and Albert Museum | Natural History Museum | Central America | Sky Sports | San Francisco Museum of Modern Art | Honolulu Museum of Art | United Way of America | museum | Captain America | Whitney Museum of American Art | Voice of America | Museum of Fine Arts, Boston | Los Angeles County Museum of Art | Solomon R. Guggenheim Museum | EA Sports | National Air and Space Museum | Miss America |