The Sethi model was developed by Suresh P. Sethi and describes the process of how sales evolve over time in response to advertising.
Suresh Wadkar | Suresh Gopi | Suresh Raina | Suresh Kalmadi | Ronald Suresh Roberts | Ramit Sethi | Hosbet Suresh | Amarchand & Mangaldas & Suresh A Shroff & Co | Suresh Shetty | Suresh Rattan | Suresh P. Sethi | Suresh Menon | Suresh Joachim | Simran Sethi | Kumar Suresh Singh |