In order to promote the album, the group kicked off their first Japan nationwide concert tour T-ara Japan Tour 2012: Jewelry Box on June 19, 2012.
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The album was announced on March 6, 2012, with a June release date, along with the announcement of their live Japanese tour T-ara Japan Tour 2012: Jewelry Box.
T-ara Japan Tour 2012: Jewelry Box (stylized as T-ARA JAPAN TOUR 2012～Jewelry box～) is the first Japan nationwide concert tour by South Korean girl group T-ara, in support of their first Japanese studio album, Jewelry Box (2012).
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