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7 unusual facts about TVMobile


TVMobile

SBS Transit was the only bus operator to have installed TVMobile in its buses as of 2006.

TVMobile had outdoor-advertising platforms at shopping mall food courts, ferries, academic institutions, taxis and selected SBS Transit buses.

As of 2005, TVMobile had been installed in most of SBS Transit's buses.

SBS Transit Moove Media, the advertising arm of SBS Transit, is responsible for advertising on its trains, buses and taxis.

It featured re-runs and simulcasts of shows both in Mandarin and English, and lately some in Malay and a little bit in Tamil, from its sister channels and occasionally features original content; for instance, shorts produced in collaboration with Nanyang Polytechnic.

SBS Transit buses were just a medium on which TVMobile was installed.

This was despite the fact that the infrastructure and equipment of TVMobile was not managed by SBS Transit at all, but rather, by MediaCorp TV Holdings.


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